This week's tip is about content creation for your Youtube channel. First, let's start with several popular sorts of videos that people create on Youtube. You'll have Powerpoint or Keynote presentations, screencasts, stuff from Fiverr like animations, paper clipping and drawings and of course, the most used which is certainly promoting in front of the camera. Now that you know the sorts of videos that you can produce, here's our 4-step formula to help you create better videos for your business.
Step one is the Opener. This is the most crucial portion of your video. Statistics demonstrate that most videos are closed in the first 5 seconds of them starting. So you want to do something that's most likely to grab the audience's interest immediately. And this is what we refer to as a Patter Interrupt in marketing. Instead of wasting your first 5 seconds of your video on like a logo or like an animated title, you want to do something different. A great example of Pattern Interrupt is simply just - "In this video, you're able to learn XYZ".
Step two is the Introduction. Now this is how you can put your branding. If you have a nice animated logo for your title, that would be ideal, you should use that. If you can't, you can be innovative. You can hold up a small note along with your logo. In this element of the introduction, what you wish to do is give out stuff like your name, your company, the name of your TV show. So say for instance - "Hi, my name is James and welcome to James' Mowing. I'm the founder of James' Mowing Company and this show is centered on how to cut your grass the proper way."
Step three is the Body of your show. This is how you give all of the content that your viewers want. Loads of keyword research in our previous video will allow you to decide what you want this part to be about. Step four is the Call To Action. Every video must have a solid call to action at the end of it. There is no point making videos just for the sake of producing videos. We must have a purpose or a reason why you're creating this video. So at the end of each video, come up with sure you tell your viewers what it is you want them to do. Whether it is to subscribe to your Youtube channel, to sign up to your email list or to obtain a product or service that you have.
And lastly, the most significant rule about online video, the shorter the videos, the better. We find videos that are about 2-3 minutes in length, perfect. And now, let's get onto this week's challenge. This week's challenge is to create a video using our 4-step formula. So that is Opener, Marketing, Body and Call To Action. V:5
Step one is the Opener. This is the most crucial portion of your video. Statistics demonstrate that most videos are closed in the first 5 seconds of them starting. So you want to do something that's most likely to grab the audience's interest immediately. And this is what we refer to as a Patter Interrupt in marketing. Instead of wasting your first 5 seconds of your video on like a logo or like an animated title, you want to do something different. A great example of Pattern Interrupt is simply just - "In this video, you're able to learn XYZ".
Step two is the Introduction. Now this is how you can put your branding. If you have a nice animated logo for your title, that would be ideal, you should use that. If you can't, you can be innovative. You can hold up a small note along with your logo. In this element of the introduction, what you wish to do is give out stuff like your name, your company, the name of your TV show. So say for instance - "Hi, my name is James and welcome to James' Mowing. I'm the founder of James' Mowing Company and this show is centered on how to cut your grass the proper way."
Step three is the Body of your show. This is how you give all of the content that your viewers want. Loads of keyword research in our previous video will allow you to decide what you want this part to be about. Step four is the Call To Action. Every video must have a solid call to action at the end of it. There is no point making videos just for the sake of producing videos. We must have a purpose or a reason why you're creating this video. So at the end of each video, come up with sure you tell your viewers what it is you want them to do. Whether it is to subscribe to your Youtube channel, to sign up to your email list or to obtain a product or service that you have.
And lastly, the most significant rule about online video, the shorter the videos, the better. We find videos that are about 2-3 minutes in length, perfect. And now, let's get onto this week's challenge. This week's challenge is to create a video using our 4-step formula. So that is Opener, Marketing, Body and Call To Action. V:5
About the Author:
Learn how to make good Youtube videos using this simple 4-step formula. Visit Five Minute Video Marketing to boost your Youtube videos now!. Unique version for reprint here: Improve Your Online Business On Making Good Youtube Videos.